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February 4, 2026

Winter Food Service Highlight

In a season where layers of clothes and blankets can only do so much, it’s time to turn up the heat in the most delicious way possible – with a symphony of flavors bursting from each bite. There’s nothing quite like sinking your teeth into a sizzling hot dog, a juicy burger, or a flavor-packed sandwich to ward off the bone-deep cold. Martin’s Potato Rolls and Bread customers are doing just that.

Forget about run-of-the-mill comfort foods. This winter, our customers around the world are embracing the extraordinary, the indulgent, and the downright decadent. They know that when it comes to keeping their patrons warm, nothing beats bold and slightly unhinged flavors nestled in a soft yet sturdy Martin’s Potato Roll.

Let’s dive in and warm up with this inspiring roundup of eight culinary masterpieces.


 

Crab Smashburger

Dairy Rich @dairyrichcreamery | Palm Harbor, Florida

Dairy Rich Creamery Instagram Post

https://www.instagram.com/p/DTOIQ7zD_f5/

Dairy Rich’s burger “The Gooner” combines the richness of crab with the comforting crunch of wontons in every delectable bite. This mouthwatering creation boasts two perfectly smashed patties topped with layers of savory crab, cream cheese, scallions, and provolone, then topped with a drizzle of chili crisp duck sauce and crowned with crispy fried wontons. Good thing this burger is held together with a Martin’s Potato Roll!

 

Jalapeno Popper Burger

Monk’s Ale House @monksalehouse | Sioux Falls, South Dakota

Monks Ale House Instagram Post

https://www.instagram.com/p/DT-3FlNkWrb/

Savor the bold and flavorful “Bob’s Popper Burger” from Monk’s Ale House, featuring two double smashed Certified Angus Beef patties stacked with gooey American cheese, crispy bacon, and tangy pickled jalapeños. Topped with a decadent combination of creamy buttermilk ranch and sweet raspberry preserves drizzle, this burger is a symphony of savory and sweet flavors complemented by an herb cream cheese spread on a toasted Martin’s Big Marty’s Roll.

 

Italian Bologna Sandwich

Gonzo’s Smokehouse @gonzosmokehouse | Luling, LA

Gonzos Smokehouse Instagram Post

https://www.instagram.com/p/DT0jflOkT2v/

Gonzo’s Smokehouse’s Smoked Italian Bologna Sandwich marries smoke, spice, and richness in every bite. Scratch-made bologna is lovingly smoked over post oak, then seared to perfection on a flattop grill. Nestled between buttery slices of Martin’s Texas Toast Potato Bread, this sandwich is elevated with tallow-roasted garlic mayo, gooey melted mozzarella, zesty lemon gremolata, and tangy pickled cherry peppers.

 

PBJ Burger

Voodoo Brewing Co. @voodoocompound | Meadville, PA

Voodoo compound Instagram Post

https://www.instagram.com/p/DT3TbHzEak4/

The unconventional flavor pairings of Voodoo Brewing Co’s Peanut Butter and Jealous Smash Burger left us speechless. Two smashed beef patties are layered with crispy bacon, peanut butter, and jelly all on a Martin’s Potato Roll, creating a unique and unforgettable bite. The sweet, savory, and utterly indulgent flavors in this burger blend seamlessly and defy expectations.

 

Smash Burger Hot Dog

Mid City Smashed Burger @midcitysmashedburger | Portland, OR

Mid City Smashed Burger Instagram Post

https://www.instagram.com/p/DTTs3lSkgOx/

This Smash Burger Hot Dog from Mid City Smashed Burger delivers a mouthwatering sensation in every bite. An all-beef hot dog takes center stage atop a smashed burger patty nestled in a toasted Martin’s Long Potato Roll. Layers of grilled onions, gooey American cheese, savory smash sauce, and a decadent drizzle of nacho cheese take this dog to another level.

 

Chaps Chicken Club Sandwich

Chaps Pit Beef @chapspitbeef | Baltimore, MD

Chaps Pit Beef Instagram Post

https://www.instagram.com/p/DTjHqJTCQxJ/

Chaps Chicken Club Sandwich from Chaps Pit Beef is a delectable twist on the classic club sandwich, featuring savory, spicy, and creamy elements. Starting with a base of a soft Martin’s Potato Roll, two crispy chicken tenders are set atop smoky bacon, crisp shredded lettuce, and juicy tomato, then drizzled with a blend of hot sauce and creamy ranch. This sandwich delivers a symphony of flavors and textures that will satisfy even the most discerning taste buds.

 

The Southern Charm Burger

Gearhouse Brewing Co. @gearhousebrewingco | Chambersburg, PA

Gearhouse Brewing Instagram Post

https://www.instagram.com/p/DTlIUAJE-7d/

The Southern Charm Burger by Gearhouse Brewing, simply put, is a culinary masterpiece. Two mouthwatering smashed patties are generously topped with creamy pimento cheese and decadent bacon jam, then topped with tangy pickled jalapeños to add a kick of flavor. All these Southern-inspired flavors are sandwiched safely between a perfectly grilled Martin’s Potato Roll.

 

Pickle Roll Burger

Fernson @fernson | Sioux Falls, SD

Fernson Instagram Post

https://www.instagram.com/p/DUCFI3GkmPs/

Indulge in the tangy and savory flavors of Fernson’s Pickle Roll Burger. Two smashed beef patties with creamy American cheese are topped with the unique addition of dried beef pickle roll dip, crisp pickles, and crunchy ruffled potato chips. Martin’s Big Marty’s Roll holds each bite together so diners can fully enjoy the symphony of beefy, cheesy, and pickle-infused delight that keeps them coming back for more.

 

Closing

When creating a burger, sandwich, or hot dog piled high with flavorful toppings, you need a bun that holds up. That’s where Martin’s Potato Rolls and Bread comes in.

Enhance your menu today! Click the button below to fill out our food service contact form. Our team can’t wait to talk to you!

Or maybe your restaurant is already using Martin’s? Make sure to follow and tag us on Instagram and Facebook.

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